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"McLuhan Way" Street Renaming
Street to be named for Marshall McLuhan (on August 18, 2004 11am - 1 pm)
Participate online during the live event.
To some, the Marshall McLuhan Way may be about how to think about communications, technology and culture. For passersby, it will now mark the stretch of St. Joseph Street between Bay Street and Queen’s Park, closest to the Coach House that was McLuhan’s base at the University of Toronto from 1968 to 1979. The man who taught the world that the medium is the message is being honoured with a street designation, which will be officially unveiled at 11 a.m. on Wednesday, Aug. 18 by the organizers of the McLuhan International Festival and Professor Brian Cantwell Smith, dean of the Faculty of Information Studies [and acting director of the McLuhan Program 2004-5].
Members of the community [and all friends of McLuhan] are invited to attend and equipped with sidewalk chalk, write a thought or a wish for a collective future on the newly-named road. The McLuhan Global Research Network will provide video streaming of the event at www.mcluhan.ca.
U of T is home to the McLuhan Program in Culture and Technology, based at the historic Coach House at St. Michael’s College. The street naming is in addition to the plaque at Sullivan House erected by the Toronto Historical Board honouring McLuhan’s life and achievements and the bronze sculpture of great western thinkers by William McElcheran that includes McLuhan’s likeness between Chaucer’s and Dante’s. A special display of McLuhan memorabilia has been installed in the John M. Kelly Library and includes a free video presentation from 10 a.m.-12:30 p.m. on Aug. 18. The McLuhan International Festival of the Future will be held from Oct. 8 to 17 throughout Toronto and the surrounding Greater Toronto Area.
The U of T has put this notice up on their web site. St Joseph Street between Bay and Queen's Park Crescent E is being designated Marshall McLuhan Way (this is the equivalent of adding Little Italy to portions of the street also known as College Street).
We will stream from the Coach House during the event, and then run an archived stream and chat at 5 pm. Please join us - details will be available at www.mcluhan.ca
(Please contact admin2007@mcluhan.org if you can help with the production, or the chat. We need volunteers!)
Members of elab, McLuhan global research net, and eCommons/agora will be present.
A live mic position will be set up at the Coach House for comments. Remote comments are welcome during the event and at 5pm. Details on how to participate will be at www.mcluhan.ca on the front page. We hope you night stop by and comment on the future, on McLuhan, on your thoughts on communications and media.
We will also be promoting our flash mob event on October 14th.
Participate : "Marshall McLuhan Way" Renaming Ceremony
Welcome to the video and chat feeds for the Marshall McLuhan Way renaming ceremony.
During the event, live footage will transmitted via Windows Media Player 9.0 (click icon to launch player). Later today this page will contain archival footage of the event and a transcript of the chat.
Streaming Video of the Event
| This streaming video will only be active only during the event at 11 am. Archival footage will be activated in multiple formats later this afternoon. | |
| Real Player ARCHIVE: |  |
Using the Web Chat
The live chat is hosted on the IRC network. A recent Web browser will be required.
After clicking "login," you will be taken to an interactive chat page. You can type comments in the "Say" input line. If you get confused, just ask for help and someone will try to assist you.
If your selected nickname is already in use, or you just want to use a different one, type "/nick <new_nickname>" in the "Say" line on the next screen.
A log of the chat is kept here.
Here is a screenshot of what you will see. Help is in red.
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If you have any questions, please email vid_mcluchat@zooid.org.
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